Leaders in the church must themselves own and model and value that spiritually lost people matter to God. Those leaders must instill that value into the congregation. Every church should have a “point person” responsible for evangelism, whether he or she is a volunteer or a part-time or full-time staff person. This individual’s job isn’t to do evangelism on behalf of the church but to empower and enable the congregation to share their faith with others. One hundred percent of the congregation should be trained so they can naturally and effectively share Jesus with others. Both those words are important — naturally and effectively. — Lee Strobel (from, A conversation with Lee and Leslie Strobel)